Law Roach is officially styling Kim Kardashian

@jasminedarya

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SoundTikTok sound · original sound - jasminedarya

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Why it worked

The video leverages the high public interest in both Kim Kardashian and Law Roach, tapping into the excitement surrounding their new professional relationship and the iconic fashion moments that are likely to follow.

Summary

This video discusses the news that Law Roach is now officially styling Kim Kardashian, highlighting her recent appearance in a YSL Fall 2004 archival gown. The creator expresses excitement about this new styling partnership and speculates on future looks.

Structure

1Announcement of Law Roach styling Kim Kardashian
2Discussion of Kim's recent YSL archival gown
3Praise for the outfit and Law Roach's styling choices
4Speculation about future collaborations and iconic looks

Product placement

Kim Kardashian (person) - appears in video, is the subject of discussion. Law Roach (person) - appears in video, is the subject of discussion. YSL (brand) - appears as a hashtag in the caption, likely related to the fashion shown. SAINT LAURENT (brand) - appears as a tagged account in the caption, likely related to the fashion shown.

On-screen text

Law Roach is officially styling Kim Kardashian

Transcript

Original caption

I am SOOOOOO excited #lawroach #kimkardashian #kimk #ysl @SAINT LAURENT

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Law Roach is officially styling Kim Kardashian, which is like the most insane thing ever. I'm very intrigued on what this will look like. Kim Kardashian has been working with super Danny who I don't know. Fine, like I mean really iconic looks together. I feel like she has quite like the team behind her. Like she's been working with super Danny for a while. I kind of live for Law Roach just like sharing these videos of Kim from last night and just simply writing new client because like that's iconic. Anyway, she wore YSL Fall 2004 to a museum opening gala in LA and she looks absolutely stunning. It fits her exquisitely. It's not a completely new style in that we've seen her in this kind of like, to me, kimono, maybe that's not the right word, but like inspired kind of look before, but that doesn't change the fact that this is amazing. We know Law loves an archive pull. These are like two of the most successful fashion people on the planet ever. And I think that this will be an iconic team. I'm very curious to see like what it looks like is this just for certain carpets? We know Kim loves an archive pull. She looks gorgeous. It fit her so well and either way, also love with Lewis Hamilton and her together. They look so happy. And I just have like, I am so excited about this and I see like endless possibilities. So we'll see.