It's football season. I'm partnering with BJ's Wholesale Club.

@elizabethmaclay

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SoundTikTok sound · original sound - elizabethmaclay

Promoted product

BJ's Wholesale Club

3 videos2 creators

Why it worked

The video effectively combines a relatable lifestyle scenario (hosting a party) with a clear, actionable solution that saves the viewer both time and money.

Summary

The creator demonstrates how she uses the BJ's Wholesale Club app and curbside pickup service to prepare for a football game day party. She highlights the time-saving benefits and cost savings of the membership.

Structure

1Introduction of game day hosting partnership
2Demonstration of ordering via the BJ's app
3Showcasing the curbside pickup process
4Highlighting the food and savings
5Final call to action for membership

Original caption

Hosting game days is a breeze with @BJ’s Wholesale Club. Love that I can save time so I don’t have to miss a second of the game Join now and get a $10 one-year club membership. #BJsWholesaleClub #BJsWholesalePartner #BJsSmartSaver

More from @elizabethmaclay

Product placement

(a) BJ's Wholesale Club (the store/brand): The creator operates the BJ's app to order food, demonstrates the curbside pickup process, and mentions the membership offer. This is the subject of the video. (b) BJ's Wholesale Club (logo): Appears on the store exterior, the app interface, and the membership card. Removing these would change the video's purpose.

Call to action

Join now and get a one-year club membership for just $10.

On-screen text

It's football season. I'm partnering with BJ's Wholesale Club. My trick for making hosting easy. I place my order on the BJ's app and pick it up curbside. I'm grabbing all the game day favorites. And with the convenience of curbside pickup, not only am I saving up to 25% off grocery prices, it also makes it so convenient when hosting, so I don't have to miss any of the game. Join now and get a one-year club membership for just $10.

Transcript

It's football season. I'm partnering with BJ's Wholesale Club because nothing says fall like having everyone over for game day. My trick for making hosting easy, I place my order on the BJ's app and pick it up curbside. I'm grabbing all the game day favorites like chips, dips, apps and everything we need to keep everyone happily snacking. And with the convenience of curbside pickup, not only am I saving up to 25% off grocery prices, it also makes it so convenient when hosting, so I don't have to miss any of the game. Now all that's left to do is grab a plate, pour a drink and enjoy the game. Join now and get a one-year club membership for just $10.