Product placement
AMIKA: Hydro Rush Conditioner (used to help remove glue residue); SalonPro Glue Residue Remover Shampoo (used to remove glue residue); CHI Haircare 44 Iron Guard Heat Protectant (used to protect hair from heat); Conair Infiniti Pro Blow Dryer (used to dry hair). The creator's own hair is also a product, as it is being styled and removed. The creator's brand, House of Africana Atelier, is also mentioned via the bio link.