1 cup isn't always 1 cup!

@beth_thefirstyear

130.1K followers · usually 1.7K views a post

Views

340.3K

Likes

1.4K

Comments

37

Shares

22

SoundTikTok sound · Cute and Cozy

Why it worked

The video addresses a common, relatable pain point for home bakers with a clear, visual 'before and after' demonstration that provides immediate value.

Summary

The creator demonstrates why measuring flour by volume with a measuring cup is inaccurate compared to using a kitchen scale. She shows the weight difference between a cup of flour and the intended 120g measurement.

Structure

1Identify the problem with measuring cups
2Demonstrate the inaccuracy using a scale
3Advocate for using a kitchen scale for baking

On-screen text

1 cup isn't always 1 cup! This should be 120g How to fix it ⬇️⬇️⬇️

Transcript

1 cup isn't always 1 cup! This should be 120g. How to fix it.

Original caption

Are you still using measuring cups? This could be throwing off your baking, but it’s an easy fix! 🫶 Using a kitchen scale to measure your ingredients is one of the fastest ways to up your baking game! Not only will you get precise measurements every time, but it’s less dishes too 🙌 #kitchenscale #bakingsecrets #foodblogger #homebaker