Imagine how much propaganda it took to make us think this is normal...

@crunchy_kimberlee

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SoundTikTok sound · original sound - crunchy_kimberlee

Promoted product

Oliveoliveapp.com

Scan any barcode and see what the label hides. Recall alerts, independent lab results, and a kitchen detox walkthrough. 40,000+ five-star reviews.

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Why it worked

The video uses a high-shock-value health scare to capture attention, then immediately provides a specific tool (Olive) as the solution to the problem raised, making the promotion feel like a helpful utility.

Summary

The creator performs a health-focused critique of Oreo cookies, using the Olive app to analyze and expose the ingredients. She concludes by recommending the app to viewers to help them make healthier food choices.

Structure

1Hook about food propaganda
2Negative breakdown of Oreo ingredients
3Demonstration of the Olive app interface
4

Original caption

🚨I would never feed Oreos to my children. And before you say it - NO they are not the same as when you were a kid. 🙅‍♀️ #crunchymom #guthealth #healthyfood #healthjourney #holistichealth

Call to action to download Olive

Product placement

Oreo: (a) ACTS — the creator uses it as the subject of a negative health analysis, showing its ingredients and processing methods to argue it is unhealthy. Removing it would change the entire premise of the video. Olive: (a) ACTS — the creator uses the app's interface to scan and analyze the ingredients of Oreos, displaying a '0/100 Avoid' score and detailed breakdown. The app is the tool used to deliver the critique. Removing it would remove the mechanism of the analysis.

Call to action

Download Olive today 👇 use code KIMBERLEE7 for 7 days free

On-screen text

Imagine how much propaganda it took to make us think this is normal... FOR THE FIRST EVER OREO CRÈME COOKIES MADE FROM PETROLEUM COMPOUNDS LOOPHOLE WAS EXPOSED AFTER A CLOSER INGREDIENTS PETROLEUM FLAVORINGS WHIPPED WHITE AND SOLD WITH ZERO ACTUAL CREAM OREO CREAM A SINGLE COW AND CALLING IT FAVORITE THAT CREAMY BARELY FOOD ITS MODIFIED CORN CUT WITH FLUSHED FAT A PETROLEUM THEN LACED WITH VANILLIN INTO STIFF GREASE

Transcript

For the first time ever, Oreo is selling crème cookies made from petroleum-derived compounds. This sneaky loophole was exposed after a closer look at their ingredients. Three petroleum-derived flavorings, whipped white, and sold with zero actual cream. Oreo is gluing cream without a single cow and calling it milk's favorite cookie. That creamy center is barely food. It's genetically modified corn syrup, cut with hexane-flushed fat, a petroleum solvent, then laced with vanillin into stiff grease. This is why I check ingredients with Olive!