Why it worked
The post leverages the 'surprising DIY' hook, which taps into the high-engagement trend of home transformation and budget-friendly luxury, encouraging viewers to swipe through for inspiration.
Summary
The creator showcases various DIY home decor projects she has completed, explaining the materials and methods used for each. The post highlights creative ways to repurpose items like frames, wallpaper, and napkins to create custom art and decor.
Structure
- 1Introduction to DIY home projects
- 2Showcase of hand-painted stencil wall
- 3Showcase of DIY cornice board and intaglio art
- 4Showcase of decoupage and abstract painting projects
- 5Showcase of framed photos and lampshade projects
- 6Showcase of repurposed floral art
Product placement
Michael's (a) ACTS: the creator identifies these as the source of the shadow box frames used to create the intaglio art. Removing this name would remove the specific sourcing information for the project. Hobby Lobby (a) ACTS: the creator identifies these as the source of the scalloped frames used for the floral art. Removing this name would remove the specific sourcing information for the project.
On-screen text
Things in my home that people are surprised I made
This is actually a stencil, not wallpaper that I hand painted
I made this cornice board using foam board and hot glue
I made these large sized intaglios using inexpensive shadow box frames from Michael's
This decoupage tiger print box was one of my faves (see tutorial in my other post)
This 48x48" abstract painting to add some brightness to my living room
This framed pics of my kids were made using leftover peel and stick wallpaper
Decoupage marbled napkin covered canvas filled with intaglios I made
Napkin covered pleated lampshade (iykyk)
Whimsical floral art using these scalloped frames from Hobby Lobby that were once bulletin boards