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337Silent UGCCuriosity Gap hookEntertainment
Hook
leaving chocolate in water for a year
@sjf2517
9.9K followers · usually 6.8K views a post
Views
2.2M
Likes
118.7K
Comments
10.6K
Shares
3.2K
Why it worked
The video leverages the curiosity gap and the popular 'long-term experiment' trend, which encourages viewers to follow the account to see the eventual outcome.
Summary
A person places a piece of chocolate into a glass jar filled with water and seals it with a lid, initiating a long-term experiment. The video serves as the first day of a documented challenge.
Structure
- 1Introducing the experiment
- 2Placing chocolate in a jar
- 3Sealing the jar with water
- 4Setting the stage for a year-long wait
On-screen text
leaving chocolate in water for a year
Original caption
Day one. OGs claim your ticket‼️ #Science #challenge #trending #fyp #chocolate
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