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345Silent UGCContrarian hookLifestyle
Hook
Some people see an empty spaghetti jar... I see a $9 iced latte
@teachgogreen
1.1K followers · usually 1.1K views a post
Views
374.8K
Likes
34.9K
Comments
160
Shares
404
Why it worked
The video taps into a relatable 'life hack' aesthetic, combining sustainability with a popular consumer behavior (making coffee at home to save money).
Summary
A creator demonstrates how to repurpose an empty glass spaghetti sauce jar into a container for an iced latte. The video shows the process of adding coffee, ice, and milk to the jar.
Structure
- 1Creator shows an empty glass jar
- 2Pours coffee into the jar
- 3Adds ice to a second jar
- 4Combines coffee and milk into the ice-filled jar
- 5Drinks the finished iced latte
On-screen text
Some people see an empty spaghetti jar... I see a $9 iced latte
Original caption
buying spaghetti sauce for the packaging? Maybe. 🤔 #masonjars #mokapot #icedcoffeeathome #latte #millennial
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