Look 👀 what I found today, this new body lotion 🧴 smells so good!! Go to Walmart; it will sell out quickly

@lowcarbkimmy

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SoundTikTok sound · original sound - lowcarbkimmy

Promoted product

Jergens

Unveil the secret to smooth skin with our moisturizers, body butters, body washes, Natural Glow & more. At Jergens, experience deep hydration like never before.

3 videos3 creators

Why it worked

The video leverages the 'Walmart Bestie' persona to build trust, using a relatable 'find' narrative that encourages viewers to visit the store to secure a popular, limited-availability item.

Summary

The creator showcases a new line of Jergens body lotions available at Walmart, highlighting specific scents and recommending them to her followers. She emphasizes the quality of the products and encourages viewers to purchase them before they sell out.

Structure

1Introduction to new Jergens products at Walmart
2Showcasing the variety of scents available
3Personal recommendation of the warm amber scent
4

Original caption

Look 👀 what I found at Walmart today this body lotion smells so good wow 😮 run don't walk#walmartfinds #bodycare #eos #smellgood #foryoupageofficiall

More from @lowcarbkimmy

Product placement

Jergens: (a) ACTS — the creator shows the full line of Jergens body lotions, demonstrates the specific scents, and recommends them as a product to purchase at Walmart. Removing this would change the video entirely as it is the subject of the review. Walmart: (b) APPEARS — mentioned as the location where the products are found and sold. Removing this would not change the fact that the video is a review of Jergens products.

Call to action

Go to Walmart; it will sell out quickly

On-screen text

Look 👀 what I found today, this new body lotion 🧴 smells so good!! Go to Walmart; it will sell out quickly

Transcript

Hey my Walmart besties. I got something for you guys. It's something new we just got. Now, keep in mind, this might be on TikTok shop. I am not really sure, but I know if you're somebody that go in Walmart all the time, you come into Walmart and you're a Walmart bestie like I am, you guys got to make sure y'all look for this when y'all come in the store. So, this is what we just got in the store. Now, this been on TikTok for a while. I'm not saying that this is new. This is not new, but it's new at Walmart. My favorite is the warm amber. Don't forget to follow me y'all as I'm showing you guys this stuff. So we got a whole line of Jergens, right? I haven't even seen this one on TikTok yet, but this right here, ooh, some lady bought it earlier and I smelled it. It smells so good. The next time y'all in Walmart, y'all need to pick this up if y'all are Jergens person, cause you know this is what we used to wear, right? We started off with this the original scent. But this one right here, it's on a whole another level. It's um tart cranberry and crystal sugar with champagne, rosé champagne. This is definitely a winner. Bye guys.