let's see how well you know the human body?

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Hot Ones Game Night

On an all-new episode of Hot Ones Game Night, host Joe Santagato guides Doctor Neil through the craziest board game experience of his life.

3 videos

Why it worked

The video leverages the established, high-engagement 'Hot Ones' brand and personality-driven banter to make a product demonstration feel like organic entertainment.

Summary

Dr. Mikhail Varshavski and a guest play a round of the Hot Ones Game Night board game, taking turns naming body parts alphabetically. The loser of the round is required to eat a chicken wing covered in Tropical Amarillo hot sauce.

Structure

1Host introduces the alphabet body part game
2Players begin the game with 'A' and 'B'
3Host introduces the hot sauce penalty
4Players continue the game with medical and lay terms

Original caption

not me screaming KIDNEY at my screen 🫠 #hotonesgamenight

More from @firstwefeast

Product placement

Hot Ones Game Night: (a) it ACTS — it is the board game being played on the table, the cards are read from it, and it dictates the rules of the game. Removing it would change the video entirely. Tropical Amarillo: (a) it ACTS — it is the specific hot sauce being used as the penalty for losing the game, and the host explicitly describes its heat level. Removing it would change the video's stakes.

On-screen text

let's see how well you know the human body? on a scale of 1 to 10 you and i will take turns saying body parts that start with each letter of the alphabet i start with “a” you take i mean you're good you you're patronizing me and i don't like it the first person to get stumped must eat tropical amarillo heat level six i'm not going to say like medical terms for stuff you don't have to say medical terms you could say the lay version so you're gonna start with “a” yeah arm butt corpus callosum yeah that's a school in texas i did two c's that's corpus christi dick no you can't curse why not? eyeball foot groin hair index finger jaw this is gonna be a crazy one that might be a wing yes!! why are there no organs that start with “k” you're thinking of organs i'm thinking of knee oh that was a good one

Transcript

Let's see how well you know the human body. How well do you know the human body? On a scale of 1 to 10? You and I will take turns saying body parts that start with each letter of the alphabet. I start with “a” you take. B. I mean you're good, bro. You're good, you. You're patronizing me and I don't like it. The first person to get stumped must eat Tropical Amarillo, heat level six. I'm not going to say like medical terms for stuff. You don't have to say medical terms, you could say the lay version. So you're gonna start with “a”? Yeah. Go. Arm. Butt. Mmm. Yeah. Corpus callosum. Yeah, that's a school in Texas. I did two C's. That's Corpus Christi. Yeah, dick. No, you can't curse. Why not? Eyeball. Foot. Groin. Hair. Index finger. Jaw. This is gonna be a crazy one. That might be a wing. Yes!! Why are there no organs that start with “k”? You're thinking of organs, I'm thinking of knee. Oh, that was a good one.