did you know you can just...

@calistatee

116.2K followers · usually 3.1K views a post

Views

228.9K

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SoundTikTok sound · original sound - radiomusicold

Promoted product

T3 Micro UK straightener

Discover the Best Hair Dryer by T3. Including the best Blow Dryers, Professional Flat Irons, Automatic Curling Irons, Travel Hair Dryers and Blow Dry Brushes. Shop high-end hair dryers, the best 1 inch curling irons, the best straightening irons and more. Shop Aire 360, Singlepass Curl X, Airebrush, Smooth ID, Afar.

Why it worked

The video uses a popular 'hack' format to demonstrate a specific beauty technique, making the product demonstration feel like helpful, native content rather than a traditional advertisement.

Summary

The creator demonstrates a hair curling hack using a T3 Micro UK straightener and finishes the look with a Garnier frizz tamer wand. The video shows the step-by-step process of achieving a blowout-style curl using only a straightener.

Structure

1Creator introduces the hair hack with on-screen text
2Demonstration of curling hair using the T3 Micro straightener
3Application of Garnier frizz tamer wand to finish the style
4

Original caption

Upside down straightener curling hair hack! 🫢 thought it was gonna be a flop buuuut I kinda like it. Would you try it? @T3 Micro UK straightener @GARNIER frizz tamer wand #fakeblowout #blowouthack #blowouthairtutorial #straightenercurls #blowoutcurls

More from @calistatee

Product placement

T3 Micro UK straightener: (a) it ACTS — the creator uses it to curl her hair, and the visible result is the styled hair. Removing it would change the video. GARNIER frizz tamer wand: (a) it ACTS — the creator uses it to smooth flyaways on her hair. Removing it would change the video.