Elon's NEW Tesla Roadster flying car reveal

@businessblurb

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SoundTikTok sound · Me and the Devil / Me and the Angels

Promoted product

Tesla Roadster

Tesla Roadster is an electric sports car designed with thruster technology that enables the vehicle to perform stunts, rapid acceleration, and controlled aerial maneuvers during operation.

14 videos12 creators

Why it worked

The video leverages high-stakes, futuristic product claims and a celebrity founder's charisma to generate curiosity and engagement around a highly anticipated vehicle.

Summary

Elon Musk presents the new Tesla Roadster, highlighting its performance capabilities through a stunt demonstration and emphasizing the collaboration between Tesla and SpaceX. The video frames the vehicle as a real-world realization of futuristic technology.

Structure

1Elon Musk introduces the new Tesla Roadster
2He explains the collaboration between Tesla and SpaceX
3A video clip shows the car performing a stunt
4

Original caption

Probably the craziest car unveiling… ever?? #elonmusk #car #spacex #aviation #tesla

More from @businessblurb

Product placement

Tesla Roadster: (a) it ACTS — it is the subject of the reveal, it is shown performing a stunt, and its capabilities are discussed. Removing it would change the video entirely. SpaceX: (a) it ACTS — it is mentioned as a collaborator in the engineering of the car, and its expertise is credited for the car's capabilities. Removing it would change the video's narrative.

On-screen text

Elon's NEW Tesla Roadster flying car reveal WE NEED AN AUDIENCE TO PROVE THAT IT'S NOT AI OR SI THE RESULTS OF WHAT HAPPENS WHEN YOU HAVE A COLLABORATION WITH THE WORLD'S BEST CAR COMPANY AND THE WORLD'S BEST ROCKET COMPANY TO MAKE SOMETHING THAT YOU HAVEN'T SEEN IN ANY MOVIE THAT UH BETTER THAN ANY JAMES BOND CAR WELL, I DON'T ANYTHING LIKE THIS WOW! WELL, IT WORKED FLYING CARS ARE REAL YEAH WELL, UH PETER THIEL ONCE SAID THAT THE FUTURE PROMISED US FLYING CARS BUT INSTEAD WE GOT 140 CHARACTERS NOT ANYMORE EXACTLY THAT'S NOT THE LAST THING YOU'LL SEE BY THE WAY

Transcript

We need an audience to prove that it's not AI or SI. You're going to see the results of what happens when you have a collaboration with the world's best car company and the world's best rocket company to make something that you haven't seen in any movie that uh better than any James Bond car. Well, I don't know, I never seen anything like this so. Wow! Well, it worked. Flying cars are real. Yeah. Well, uh you know a friend of mine Peter Thiel once said that the future promised us flying cars but instead we got 140 characters. Well, not anymore. Exactly. That's not the last thing you'll see by the way.