cookie butter latte season is back

@cozywithcarissa

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SoundTikTok sound · All I Want for Christmas Is You

Why it worked

The video leverages seasonal nostalgia and a highly aesthetic, satisfying 'ASMR-style' preparation process that is visually appealing and easy to follow.

Summary

A creator demonstrates a recipe for a homemade cookie butter latte by mixing ingredients in a glass jar. The video shows the step-by-step process of adding sugar, syrup, spices, espresso, ice, and oat milk.

Structure

1Labeling the jar
2Adding dry ingredients and syrup
3Adding espresso and frothing
4Adding ice and oat milk
5Mixing and serving

Product placement

Oatly (a brand of oat milk) appears as the carton is used to pour milk into the drink. Removing it would not change the video as it is a generic ingredient. none.

On-screen text

cookie butter cookie butter latte season is back 1tbsp brown sugar 1tbsp cookie butter syrup cinnamon pinch of smoked sea salt double shot of espresso ice oat milk cookie butter creamer

Original caption

christmas time is finally here when means cookie butter lattes are backkk 🎄👏🏼 recipe: 1tbsp brown sugar 1tbsp cookie butter syrup cinnamon pinch of smoked sea salt double shot of espresso milk of choice top with cookie butter creamer #coffeeathome #icedcoffee #coffeerecipe #cookiebutter #christmas