WAKE UP

@macro.daddy

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SoundTikTok sound · original sound - macro.daddy

Promoted product

Cell-Tech

Cell-Tech Creatine Monohydrate Powder is trusted worldwide for its powerful formula that enhances muscle growth, strength, and recovery. Get it NOW!

Why it worked

The video uses a gamified, progressive rating system that keeps the viewer engaged to see the final score, while providing a simple, actionable health tip.

Summary

The creator demonstrates a morning drink recipe by adding various supplements and spices to water, rating the concoction as he adds each ingredient. He concludes by encouraging viewers to follow his account for more health and fitness advice.

Structure

1Introduction of the base drink with creatine
2Adding apple cider vinegar for a rating increase
3Adding turmeric for a rating increase
4Adding cayenne for a rating increase
5

Original caption

Be a 10/10 by drinking this

More from @macro.daddy

Product placement

Cell-Tech (a creatine supplement) ACTS: it is shown as the first ingredient added to the water to create the drink. Bragg Apple Cider Vinegar ACTS: it is shown being poured into the water to create the drink. Turmeric, Cayenne, and Cinnamon are ingredients that ACT: they are added to the drink to improve its rating. Removing these products would change the video as they are the components of the recipe being demonstrated.

Call to action

FOLLOW THE MACRO DADDY

On-screen text

WAKE UP AND DRINK WATER WITH CREATINE 2/10 ADD A SHOT OF APPLE CIDER VINEGAR 5/10 ADD TURMERIC 7/10 ADD CAYENNE 9/10 AND IF YOU FINISH IT WITH SOME CINNAMON 10/10 DON'T BE A FATTY FOLLOW THE MACRO DADDY

Transcript

If you wake up in the morning and drink water with creatine, you're a two out of ten. Add a shot of apple cider vinegar, five out of ten. Add turmeric, you're a seven out of ten. Add cayenne, you're a nine out of ten. And if you finish it with some cinnamon, you're a ten out of ten. Don't be a fatty, follow the Macro Daddy.