Is this my house?

@cormacgray

36.7K followers · usually 8.6K views a post

Views

221.5K

Likes

24.8K

Comments

208

Shares

143

Selling · Agency / Service

The Agency Mentorseen in 15 videos →https://theagencymentor.com.au/agency-audit-and-growth-call ↗

Why it worked

The video uses a popular comedic format (Borat-style humor) to make the promotion feel like entertainment rather than a sales pitch, increasing engagement and shareability.

Summary

A creator performs a comedic skit comparing his successful business lifestyle to his manager's less fortunate one. The video uses humor to highlight the benefits of his agency mentorship program.

Structure

1Introduction to the office space
2Introducing the manager
3Comparing office perks
4Comparing team size
5Comparing work-life balance
6Closing with a success statement

Product placement

The video promotes the creator's agency mentorship services by contrasting his success with his manager's, implying the viewer can achieve similar results.

Original caption

Thanks for visiting! 😂 #business #smallbusinesstiktok #entrepreneurship #entrepreneur #shopify #fyp #shopifysmallbusiness #shopifytips

More from @cormacgray

Their other posts in the index, biggest breakout first.

On-screen text

Is this my house? Entry please! The is my manager, Marc. He's pain in my a$$holes... I get a booth... He must get a booth. I get a team... He must get a team... I get to leave work early... He cannot afford. Great success!

Transcript

Is this my house? Entry please! This is my manager, Marc. He's pain in my a$$holes. I get a booth. He must get a booth. I get a team. He must get a team. I get to leave work early. He cannot afford. Great success!