Part 2!!

@cormacgray

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Selling · Agency / Service

The Agency Mentorseen in 15 videos →https://theagencymentor.com.au/agency-audit-and-growth-call ↗

Why it worked

The video succeeds by humanizing the founder and showcasing a high-energy, positive company culture, which serves as social proof for his agency mentorship services.

Summary

The creator documents a day in the life of his agency team, showing the process of wrapping and distributing Christmas gifts to his employees. The video highlights the positive company culture and team appreciation, while subtly promoting his agency mentorship brand.

Structure

1Wrapping gifts at home
2Morning routine and arriving at the office
3Putting on a Santa costume
4Surprising the team and handing out gifts
5Team unboxing and reactions
6Creator receives a gift from the team

Original caption

Reply to @ak_priv432 Part 2!! #shopify #fyp #entrepreneur #business #ecommerce #entrepreneurship #office #motivation #shopifytips #officefun #smallbusinesstiktok

More from @cormacgray

Their other posts in the index, biggest breakout first.

Product placement

The video promotes the creator's agency mentorship brand through the display of a positive, high-performing office culture.

On-screen text

Reply to ak_priv432 comment Part 2!!!!!!

Transcript

Part 2!! So basically we took all these gifts home and had to wrap them all up which took us ages. This is me basically exhausted after the fact. I woke up, started my day as per usual, went to the gym, then headed into the office and met up with some of the girls and I showed them all of the gifts. Then I got into my Santa outfit. It was an absolute crack up. I have to be honest, I think I pulled it off. We had all of the guys waiting inside not knowing what I was doing at the front. I started to ring the bell and brought in all of the gifts. The girls were actually going crazy screaming, Santa's here, Santa's here. I gave a little speech to the guys just to say thank you so much for the hard work and started handing out the gifts. And then they got busy and started unboxing them. Their reactions to seeing the gifts that we had gotten was amazing. It really made it all worth it and these guys deserve these gifts after the hard work all year. I was super super touched as well because the guys got me a gift. They got me an R.M. Williams bag which I was super touched about. All in all it was such a fantastic day. Thank you so much for all the likes, comments, and following along for this journey.