Day in the life

@cormacgray

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Selling · Agency / Service

The Agency Mentorseen in 15 videos →https://theagencymentor.com.au/agency-audit-and-growth-call ↗

Why it worked

The video uses a 'day in the life' format, which is relatable and engaging for viewers interested in entrepreneurship and agency work. The subtle promotion of the creator's services through their daily routine, combined with a birthday celebration, makes the content feel authentic and less like a direct advertisement.

Summary

This video follows an agency owner through their workday, highlighting team arrivals, meetings, a birthday celebration for a colleague named Brad, and the end of the day. The creator's agency services are subtly promoted through their daily routine.

Structure

1Morning arrival and initial meetings
2Team meetings and sales strategy discussion
3Birthday preparations and lunch break
4Afternoon meetings and individual work time
5Birthday celebration with cake

Original caption

Today was a great day! #business #fyp #goldcoast #entrepreneur #agencyowner #ecommerce #shopify #office #officelife #smallbusinesstiktok #digitalmarketing

More from @cormacgray

Their other posts in the index, biggest breakout first.

6

End of the workday and goodbyes

Product placement

The video shows a day in the life of an agency owner, implying the services offered by their agency. The creator's bio link leads to 'The Agency Mentor', suggesting the promotion of their agency services or consulting.

Call to action

follow along for more.

On-screen text

Day in the life Agency Owner Week 2 of 2022 Happy Birthday

Transcript

Day in the life of an agency owner. It's week two of 2022 and people started arriving back in office. It was's birthday. We got him some decorations for his desk. I got cracking on the morning and started off my first meeting. Then I headed downstairs to see what the rest of the team were doing. Everybody's been having a lot of internal meetings lately, which has been great. I had an internal meeting with the sales team and got to run them through all the new products and services that we're going to be offering this year. Then we had a up meeting with the team that's been turning around and notice the camera. Then a meeting with Mark. I then finally got a little bit of time to myself, but of course another question came up, so I had to chat with Chris about that. Then I saw the guys were outside having lunch. had some beautiful art all over a car and big toe. Uh then I went out for lunch. I came back into another meeting with Chris and Ben. and again, him more meetings for the rest of the guys. Then we had's birthday cake to celebrate with. We sung him happy birthday. He made a good effort to blow out those candles. everybody enjoyed the cake. and then that was pretty much the end of the day. everyone say goodbye including myself. Thanks so much for watching. follow along for more.