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10 videos
5.7Talking HeadOther hookSaaS
Hook
@martinlasek
2.1K followers · usually 288 views a post
Views
2.1K
Likes
117
Comments
3
Shares
0
Promoted product
WishKitwishkit.io
Collect and analyze user feedback all in one place. Rank feature requests based on votes and prioritize accordingly.
Why it worked
The video uses a common 'Instagram vs. Reality' format, which is highly relatable and engaging. The contrast between the curated and the uncurated is visually striking and taps into the audience's understanding of social media presentation.
Summary
The video contrasts the idealized "Instagram reality" of a developer's workspace with the messy "reality" of their setup. It shows a clean desk with a laptop and monitor, implying productivity, which then cuts to a more cluttered desk with a tripod and phone setup, suggesting the effort behind creating content.
Structure
- 1Instagram reality: clean desk with laptop and monitor
- 2Transition to reality
- 3Reality: cluttered desk with tripod and phone setup
Product placement
Original caption
Social Media vs. Reality #softwaredeveloper #indiedeveloper #iosdeveloper #developer #gamedevelopment #gamedeveloper
More from @martinlasek
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