I'm gonna show you the best 10 slide template for raising venture capital

@deekaysf

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Why it worked

The video provides high-value, actionable professional advice by leveraging the authority of a well-known brand (Sequoia Capital), making it highly shareable for the target audience of startup founders.

Summary

The creator provides a breakdown of the 10-slide pitch deck template recommended by Sequoia Capital for startups raising venture capital. He explains the purpose of each slide, including company purpose, problem, solution, market size, and financials, while emphasizing the importance of effective storytelling.

Structure

1Introduction to the Sequoia Capital pitch deck template
2Breakdown of the first five slides: Purpose, Problem, Solution, Why Now, and Market Size
3Breakdown of the remaining five slides: Competition, Product, Business Model, Team, and Financials
4Emphasis on the importance of storytelling in a pitch

On-screen text

I'm gonna show you the best 10 slide template for raising venture capital this template was created by Sequoia Capital they were early investors in Apple Cisco Google WhatsApp Dropbox Airbnb etc here are the 10 slides you're gonna want let's talk about details on each for one company purpose define the company in a single declarative sentence other people get bogged down with a bunch of detail just keep it high level and inspirational and I would bias toward the why instead of purely the what problem describe the pain of the customer don't forget that you're always building for other people technology is in service of your fellow humans how are they doing this today presumably the thing you're doing is going to make their life better and easier but they probably are doing something like that today and it's kind of broken and enter your solution demonstrate the value provide use cases you've got a demo this is a great time to demo maybe you've got a screenshot or a short video clip why now we talked about this in another video it's so important to understand why this hasn't happened before maybe it's been tried a dozen times that doesn't mean it can't work it just means that something should have changed or shifted in the environment that allows it to happen today that didn't allow it to happen 18 months ago markets relatively efficient were something could have been done 2 years ago probably is done so you need to be betting on something that's recently converge emerged in the technology landscape think market size can be pretty tricky at the earliest ages I don't personally love thinking about Tams because the most explosive interesting things actually are defining new markets but they also allow for kind of a bottoms up analysis in short don't get trapped thinking Uber is just replacing taxis think about all of transportation that could get changed by a dispatch system like this competition like this competition list the competitors list your competitive advantages don't try to hand wave it away except that it's there be candid about it be honest about where their strengths are and where the weaknesses are and what your strengths are relative to them too about the product you're building the lineup the form factor architectures maybe a development roadmap of what you plan to do in the next 6 months 2 years etc talk about the business model how you're gonna make revenue how you're gonna price it what the account size are how you plan to distribute it next up is team the founders backgrounds any senior leadership or early employees backgrounds can actually help convince people that this is the right team to go after the problem and if you have any sort of board of directors board of advisors you can mention them here too finally financials now at the earliest stages you probably don't have this but if you're far enough along maybe you have some PNL maybe you have a balance sheet or cash flow or cap table you can share now this is just a rough structure there's tons of opportunity to innovate around this framework and the one thing that they don't really focus on is exactly how storytelling works how you tell the story of your company and if you wanna get better at storytelling I suggest you tell your company story in a TikTok

Original caption

Follow this 10 slide framework to successfully raise venture capital #venturecapital #sequoiacapital #vctok #angelinvestor #angelinvestors #techfounder #ycombinator #startup #startups #venturefundraising #startupfundraising

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Transcript

I'm gonna show you the best 10 slide template for raising venture capital. This template was created by Sequoia Capital. They were early investors in Apple, Cisco, Google, WhatsApp, Dropbox, Airbnb, etc. Kind of the OGs of adventure. Here are the 10 slides you're gonna want. Let's talk about details on each. For one, company purpose. Define the company in a single declarative sentence. A lot of people get bogged down with a bunch of detail. Just keep it high level and inspirational, and I would bias toward the why instead of purely the what. Problem. Describe the pain of the customer. Don't forget that you're always building for other people. Technology is in service of your fellow humans. How are they doing this today? Presumably, the thing you're doing is going to make their life better and easier, but they probably are doing something like that today, and it's kind of broken. Then enter your solution. Demonstrate the value, provide use cases. You've got a demo, this is a great time to demo. Maybe you've got a screenshot or a short video clip. Why now? We talked about this in another video. It's so important to understand why this hasn't happened before. Maybe it's been tried a dozen times. That doesn't mean it can't work. It just means that something should have changed or shifted in the environment that allows it to happen today that didn't allow it to happen 18 months ago. Markets are relatively efficient, where if something could have been done two years ago, it probably is done. So you need to be betting on something that's recently converged or emerged in the technology landscape. Market size. I don't personally love thinking about TAMs because the most explosive, interesting things actually are defining new markets, but they also allow for kind of a bottoms-up analysis. In short, don't get trapped thinking Uber is just replacing taxis. Think about all of transportation that could get changed by a dispatch system like this. Competition. List the competitors, list your competitive advantages. There's always competition. Don't try to hand wave it away. Accept that it's there. Be candid about it. Be honest about where their strengths are and where the weaknesses are, and what your strengths are relative to them, too. Talk about the product you're building, the lineup, the form factor, architectures, maybe a development roadmap of what you plan to do in the next six months, two years, etc. Talk about the business model, how you're gonna make revenue, how you're gonna price it, what the account size are, how you plan to distribute it. Next up is team. The founders' backgrounds, any senior leadership or early employees' backgrounds can actually help convince people that this is the right team to go after the problem. And if you have any sort of board of directors, board of advisors, you can mention them here too. Finally, financials. Now, at the earliest stages, you probably don't have this, but if you're far enough along, maybe you have some P&L, maybe you have a balance sheet or cash flow or cap table you can share. Now, this is just a rough structure. There's tons of opportunity to innovate around this framework, and the one thing that they don't really focus on that I think is so important is exactly how storytelling works, how you tell the story of your company. And if you wanna get better at storytelling, I suggest you tell your company story in a TikTok.