What they didn't tell me about ecom...

@vanader

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Promoted product

Ecom Operator Academyhttps://www.skool.com/operatoracademy/about ↗

Why it worked

The video uses a relatable 'struggle-to-success' narrative that builds trust, positioning the creator as an expert who has navigated the exact challenges the viewer is likely facing.

Summary

The creator reflects on the unexpected challenges of starting an e-commerce business, emphasizing the personal growth and eventual success that came from the struggle. He frames the journey as a transformative experience that ultimately provided him with the life he desired.

Structure

1Hook about the hidden challenges of e-commerce
2Montage of the various roles required to run a business
3Emotional reflection on the stress and personal sacrifice
4Transition to the rewards and personal transformation
5Final encouragement to start the journey

Product placement

The video promotes the creator's own Ecom Operator Academy, implied by the 'link in bio' and the narrative of mentorship and business success.

On-screen text

Original caption

I had no idea what i was in for when i listed my first product on Amazon. I had no idea that it would force me to become a better version of me. I worked on the business and the business worked on me. It became my opportunity vehicle. It allowed me to put direct effort into a business that could earn while i was asleep. It allowed me to present husband and father. It changed my life. It can change yours too. #ecommerce

More from @vanader

More breakout videos from this creator.

What they didn't tell me about ecom... me I'd have to. master shipping, or that I had to learn people budgeting, and video all at the same time. to learn manufacturing leader in the process. I had no idea just how much stress was involved, Late nights in my hands wondering how I was going to force a smile for my family. They didn't tell me I'd have to become a copywriter and learn how to make ads, or how to build a website and hook it all together. They didn't tell me That I'd have to do it alone, while still showing up as a husband and a father. But the one thing I did know, was that this was my opportunity. This was my shot at building the life I dreamt of. Achievements They didn't tell me the struggles of this path would turn me into a capable man. They didn't tell me I'd never want to go back. They didn't tell me I'd fall in love with the game, and it would bring me everything I ever wanted. If I could do it all over again, I'd just start sooner.

Transcript

What they didn't tell me about ecom... that I'd have to master shipping, or that I had to learn people, budgeting, and video all at the same time. That I'd have to learn manufacturing and become a leader in the process. I had no idea just how much stress was involved, late nights with my head in my hands wondering how I was going to force a smile for my family. They didn't tell me I'd have to become a copywriter and learn how to make ads, or how to build a website and hook it all together. They didn't tell me that I'd have to do it alone, while still showing up as a husband and a father. But the one thing I did know, was that this was my opportunity. This was my shot at building the life I dreamt of. They didn't tell me the struggles of this path would turn me into a capable man. They didn't tell me I'd never want to go back. They didn't tell me I'd fall in love with the game, and it would bring me everything I ever wanted. If I could do it all over again, I'd just start sooner.