Coding in the movies

@37signalshq

21.9K followers · usually 14.9K views a post

Views

508.1K

Likes

44.2K

Comments

449

Shares

7.1K

Selling · SaaS › AI Tool

ChatGPTseen in 540 videos →https://chat.openai.com/ ↗

Why it worked

The video uses a relatable 'expectation vs. reality' trope that resonates with software engineers, making the product placement feel like a natural part of the joke.

Summary

The video contrasts the dramatic, unrealistic portrayal of coding in movies with the mundane reality of using AI tools at work. It concludes with two coworkers laughing at a funny cat video on their computer screen.

Structure

1Dramatic movie-style hacking scene
2Transition to office setting
3Reveal of ChatGPT on screen
4Coworkers get distracted by a cat video

Product placement

ChatGPT is shown on a computer screen as the tool being used for work.

On-screen text

Coding in the movies Coding in real life

Original caption

Coding in the movies aka when Hollywood writes a script with programmers #coding #programmerhumor #softwareengineer #devtok #techtok #hacker

More from @37signalshq

Their other posts in the index, biggest breakout first.

Transcript

Coding in the movies. The access terminal is engaged but the cloud server has been breached. Impossible! Each firewall is blockchain-encrypted on a VPN with two-factor authentication. I realize that I coded the mainframe protocol myself. Counter strike is at 67%. We need to hack faster. I can buy you some time if I change Python over to Swift. There you have ten more seconds. 12 more lines of code. Come on, come on, come on! Deployed. Let's hope this works. Access Granted! Yes! Good job rookie. Coding in real life. Hey you see this? So good! I can't! I can't!