POV: When you accidentally broke the Internet

@b_in_nz

7.6K followers · usually 2.5K views a post

Views

2.9M

Likes

167.1K

Comments

1.4K

Shares

22.3K

Selling · SaaS

Cloudflareseen in 10 videos →https://www.cloudflare.com ↗

Why it worked

The video leverages a trending news event (the Cloudflare outage) to create a relatable, high-stakes skit that feels like authentic, timely commentary rather than a traditional advertisement.

Summary

Two IT workers panic as they realize they have accidentally caused a massive internet outage. The video concludes with a news headline confirming that a Cloudflare outage impacted ChatGPT.

Structure

1Two coworkers discuss a server update
2One realizes they made a critical error
3The server begins crashing
4They attempt to use ChatGPT to fix it
5They realize the outage is widespread

Product placement

Cloudflare is mentioned in the hook and shown in a news article at the end; ChatGPT is mentioned and shown on a laptop screen.

On-screen text

POV: When you accidentally broke the Internet Cloudflare What we know about the Cloudflare outage that impacted X and ChatGPT

Original caption

When the entire internet is in your hand ft: @IamMythical @Charlie #cloudflare #IT #computerscience #computing #chatgpt

More from @b_in_nz

Their other posts in the index, biggest breakout first.

Transcript

Bro, have you deployed the new update for the server? Oh, sh*t, I forgot. Yo, what is wrong? Brandon, Brandon, I need help. Bro, what the hell have you done with the server? It's all crashing. I can't stop it, man. Let's try ChatGPT. Please, please, ChatGPT. Damn, we're f*cked. Oh, no, it's gone.