Why it worked
The video leverages the 'building in public' trend, which builds trust and anticipation by showing the actual development process and UI design of a useful tool.
Summary
The creator showcases a screen recording of an iOS app they are building for personal finance management. The video demonstrates the app's onboarding flow, including features like AI-powered expense tracking, smart insights, and goal setting.
Structure
- 1Introduction of the app interface
- 2Demonstration of the onboarding screens
- 3Display of core features like expense tracking and smart insights
- 4Final call to action screen
Product placement
The video features an unnamed personal finance iOS app currently in development by the creator.
On-screen text
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Track Your Finances
Effortless expense tracking with AI-powered categorization
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Smart Insights
Get personalized recommendations based on your spending habits
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All Your Accounts
Connect your accounts for a complete financial overview
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Set & Achieve Goals
Create financial goals and track your progress with smart analytics
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