These ‘₹10 Lakh’ Shoes Just Shocked The Sharks!

t

@tb_kashifshahid

1.4K followers · usually 1.8K views a post

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491.1K

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19.4K

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73

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SoundTikTok sound · ominous

Promoted product

Culture Circleculturecircle.in

Why it worked

The video leverages the high-authority, viral nature of Shark Tank clips to build credibility for the brand, while the 'shock' factor of the sneaker price keeps viewers engaged.

Summary

A clip from Shark Tank India featuring a startup called Culture Circle is used to showcase their luxury sneaker marketplace. The video highlights the high market value of premium sneakers compared to the discounted prices available on their platform.

Structure

1Introduction of the high-value sneaker
2Shark Tank clip showing the pitch
3Explanation of the price difference
4Mention of the platform's USP
5

Original caption

👟 Shoes Worth ₹10 Lakhs?! You heard that right! When a startup walks into Shark Tank India asking for a ₹40 crore valuation, you know they’re smart. And just to give you an idea — the shoes Devanshi is wearing? Market price: ₹10 lakhs! 😱 But here’s the twist — at Culture Circle, you could get a pair just as stunning for only ₹6.5 lakhs. Premium style, handcrafted culture, and serious value! Would you invest in fashion with a story? 👇 #SharkTankIndia #CultureCircle #LuxuryFashion #IndianStartup #SmartInvesting #CulturalStyle #fashionwithpurpose

More from @tb_kashifshahid

Product placement

The brand Culture Circle is mentioned as a marketplace for luxury sneakers, with the founders pitching their business model on Shark Tank.

On-screen text

These ‘₹10 Lakh’ Shoes Just Shocked The Sharks! GAMBLE RESPONSIBLY | #AD CULTURE CIRCLE

Transcript

Abhi dost 40 crore ka valuation maagne aaye hain toh... Smart toh honge hi. Aapko jaise yeh bata do, Devanshi ne jo... Joote pehne hain na woh das lakh ke hain. What? Market price das lakh hai. Culture Circle pe aapko saade che lakh ke mil sakte hain. Wo humari USP hai. Great sales guy hai. Main apne saare jooton ke agar daam jodunga toh... Koi nahi, aap ek wale le sakte hain. Aik hi saat do. Laakh ke hain? Sirf? Aapka cheapest joota on your site kitne ka hoga? Air Forces aur New Balances hote hain jo che saat hazaar se shuru hote hain. Six thousand. Toh aap six thousand aur sabse mehenga joota? Ah, 30 lakh.