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All breakouts
15 videos
9.3App DemoContrarian hookConsumer Apps
Hook
When people still use paper to wireframe
@mockup.app
25.6K followers · usually 1.5K views a post
Views
19.9K
Likes
580
Comments
11
Shares
36
Promoted product
Mockupgetmockup.app
Download Mockup
Why it worked
The video uses a common pain point in design (traditional wireframing) and contrasts it with a modern, efficient solution (Mockup app), creating a relatable and aspirational message for designers.
Summary
The video contrasts traditional paper wireframing with the use of a digital tool called Mockup for UI & UX design. It highlights the efficiency and features of Mockup, implying it's a superior method for bringing app ideas to life.
Structure
- 1Showing paper wireframing
- 2Introducing Mockup app on iPad
- 3Demonstrating Mockup's features
- 4Highlighting Mockup as a better tool
Product placement
Original caption
The best thing we’ve ever used to bring our app ideas to life has been without a doubt Mockup — UI & UX 🤩 #mockup #wireframe #uiux #ipad #appdesign #figma #paper #frames
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