I don't know how to build a dam.

@ivyentrepreneurs

35.9K followers · usually 3.4K views a post

Views

2.3M

Likes

246.5K

Comments

1.1K

Shares

10.4K

SoundTikTok sound · original sound - ivyentrepreneurs

Promoted product

Invideo AIinvideo.io

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22 videos14 creators

Why it worked

The video leverages high-engagement movie clips and a popular motivational narrative to capture attention, using the brand reveal as a subtle, non-intrusive endorsement.

Summary

This video uses clips from the movie The Social Network to create a motivational edit about starting a business. The video ends with a brief logo reveal for the video editing tool Invideo.

Structure

1Motivational speech from The Social Network
2Fast-paced montage of scenes from the movie
3Transition to the Invideo logo

Product placement

The Invideo logo appears at the very end of the video as a subtle brand credit.

On-screen text

Original caption

are you wired in? #thesocialnetwork #edit #fyp #foryou #markzuckerberg #motivation #entrepreneur #viral

More from @ivyentrepreneurs

More breakout videos from this creator.

I DON'T KNOW HOW TO BUILD A DAM I DON'T KNOW HOW TO GET A MILLION PEOPLE INVOLVED IN ANYTHING WELL LET ME TELL YOU A SECRET NO ONE DOES WHEN THEY BEGIN IDEAS DON'T COME OUT FULLY FORMED THEY ONLY BECOME CLEAR AS YOU WORK ON THEM YOU JUST HAVE TO GET STARTED

Transcript

I don't know how to build a dam. I don't know how to get a million people involved in anything. Well, let me tell you a secret. No one does when they begin. Ideas don't come out fully formed. They only become clear as you work on them. You just have to get started.