LGBTQ & Money 🌈

@femme_financial

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Selling · Course / Info

Femme Financial Coaching

https://stan.store/femmefinancialcoaching ↗

Why it worked

The video taps into a specific community (LGBTQ+) and addresses a common concern (financial security) with a personal story and relatable struggles, making the advice feel authentic and valuable. The creator's personal success story serves as social proof.

Summary

The creator discusses how societal expectations around marriage and finances influenced her interest in personal finance, especially as an LGBTQ+ individual. She highlights the importance of financial literacy for the LGBTQ+ community due to potential extra expenses and shares her success in building wealth.

Structure

1Growing up, societal expectations for marriage and finances.
2Coming to terms with sexuality and realizing potential financial challenges.
3Learning about gender pay and investing gaps.
4Becoming motivated to learn about finances to support a future wife.
5Achieving significant financial success and encouraging others in the LGBTQ+ community to prioritize finances.

Product placement

The creator's bio link leads to 'Femme Financial Coaching' on Stan Store, implying she offers financial coaching services.

Original caption

Replying to @mahima.maria LGBTQ & money. It is so important if you are apart of the community to take your finances seriously and build wealth we just often have extra costs. #PersonalFinance #wlw #womenandmoney #lesbiansoftiktok

More from @femme_financial

Their other posts in the index, biggest breakout first.

Call to action

if you need help, let me know

On-screen text

LGBTQ & Money 🌈 Reply to mahima.maria's comment financially literate femmes

Transcript

Growing up it was always like oh marry the doctor the lawyer the engineer the guy you know who has the money. And then when I was like coming to terms with my sexuality, I'm like, well, what if I don't end up with the man? And then, you know, like women historically have made less than guys, you know, there's the gender pay gap, gender investing gap, women aren't investing as much as men are. And that's when I really got interested in finances because I'm like, okay, well, if I have a wife, I want to be able to support her, I don't want her to have to worry about money. So that's was a real big catalyst for me to learn about money and now at 32. I'm almost to my first million. So it worked financially lite, fam, amazing. I love this. Um yeah. But all of this to say is that if you are part of the community, the LGBQ+ IA, like learn about money. There's so many extra expenses that we have to have as being part of this. Um so it's so important to just get on top of your finances and if you need help, let me know.