Why it worked
The video leverages the high-engagement 'wedding planning' niche by inviting the audience to participate in a personal decision-making process, creating a sense of community involvement.
Summary
A couple documents their visit to a wedding caterer to sample potential menu items for their upcoming wedding. They showcase the printed menu and various starter, main course, and dessert options they tasted.
Structure
- 1Introduction in the car
- 2Arrival at the catering venue
- 3Reviewing the printed menu
- 4Showcasing various food courses
- 5Final dessert presentation
Product placement
Splinters Caterers is the subject of the video, featured via their menu and food samples.
Call to action
would you choose this menu?
On-screen text
Come with us to our wedding Tasting