Before

@myglow2

299.8K followers · usually 1.1K views a post

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115

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SoundTikTok sound · original sound - myglow2

Promoted product

My Glow 2myglow2.net

My Glow 2 is an Australian body skin care brand delivering instant, visible results. From our viral silk exfoliating glove inspired by the Turkish hammam to targeted treatments for dry, rough and uneven texture, we create solution-focused formulas that transform.

8 videos

Why it worked

The video effectively uses a 'before and after' format to showcase the product's results, which is a highly engaging and persuasive marketing technique for beauty and skincare products. The use of on-screen text clearly labels each stage, making the transformation easy to follow.

Summary

The video shows a person's skin before, during, and after using an exfoliating glove. The 'before' shows tan lines, the 'during' shows the glove removing dead skin cells, and the 'after' shows smoother, glowing skin.

Structure

1Before: showing tan lines
2During: exfoliating with a glove
3After: showing smoother skin

Original caption

Who knew achieving your glowiest skin could be that easy? ✨🤍#exfoliate #myglow2 #exfoliating

More from @myglow2

Product placement

The video prominently features the My Glow 2 exfoliating glove being used to remove dead skin cells, demonstrating a 'before and after' transformation.