WAKE UP GIRL! spotify and pinterest just collabed on the cutest widget

@loveyourshelf

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Shelfseen in 15 videos →https://www.shelf.im/insights ↗

Why it worked

The video leverages a popular trend of aesthetic home screen customization and widget integration, appealing to users looking for visually pleasing and functional digital organization. The collaboration between well-known apps like Spotify and Pinterest adds inherent interest and discoverability.

Summary

The video showcases a new "cutest widget" collaboration between Spotify and Pinterest, presented on an iPad. The widget appears to be integrated with the Shelf App, as indicated by the on-screen text and caption.

Structure

1Introduction of the "cutest widget" collaboration
2Display of the widget on an iPad screen
3Mention of Spotify and Pinterest as collaborators
4Indication that the widget is from the Shelf App

Product placement

Spotify: it is mentioned as having collaborated with Pinterest to create a widget. It ACTS by being part of a new feature. Removing it would change the feature. Pinterest: it is mentioned as having collaborated with Spotify to create a widget. It ACTS by being part of a new feature. Removing it would change the feature. Shelf App: it is mentioned in the caption as the source of the widget. It ACTS by providing the widget. Removing it would change the feature.