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@currentlyonmyshelf — 222x breakout selling Shelf | Overshot

Locked — upgrade to Pro to open.Open on TikTokPro

222×Silent UGCPOV / Skit hookLifestyle

Hook

pov: you found spotify wrapped for ALL your interests

@currentlyonmyshelf

1.2K followers · usually 1.0K views a post

Views

229.8K

Likes

13.9K

Comments

28

Shares

93

SoundTikTok sound · So High School

Promoted product

A visual summary of all your interests: automatically track and showcase what you

14 videos3 creators→

Why it worked

The video leverages the viral 'Spotify Wrapped' trend to introduce a new tool that offers similar personalized data for other media, tapping into the audience's desire for self-quantification and aesthetic data visualization.

Summary

A user demonstrates the Shelf app on their tablet, showing how it tracks their media consumption across music, movies, books, and games in a style similar to Spotify Wrapped. The video highlights the app's interface and the personalized insights it provides.

Structure

1User expresses excitement about finding a new tracking tool
2User opens the Shelf app on a tablet
3User scrolls through various categories like music, movies, and books

Original caption

absolutely obsessed with this rn #spotifywrapped #mediatracking #musictaste #spotifywrapped2024 #billieeilish #shelf #shelfapp

More from @currentlyonmyshelf

More breakout videos from this creator.

4

User showcases the personalized 'Recap' feature

Product placement

The Shelf app is the central focus of the video, shown being used to track media habits.

On-screen text

pov: you found spotify wrapped for ALL your interests

why did i not know this app sooner #goodreads #goodreadsalternative #shelf #shel

4.7Mviews·@currentlyonmyshelf

mine is in the commments btw #mbtitypes #introvertproblems #extrovertedintrovert

466.4Kviews·@currentlyonmyshelf

wait cause mine actually knows me so well #musictaste #spotifysoulmate #spotifyw

240.9Kviews·@currentlyonmyshelf

it’s on the shelf app btw #shelfapp #weeklyrecap #letterboxd #filmnerd #netflix

8.1Kviews·@currentlyonmyshelf

5.1Kviews·@currentlyonmyshelf

like wdym everyone else got a cute one #noahkahan #whatsinmybag #shelfapp

4.9Kviews·@currentlyonmyshelf

it’s at the end hahaha #shelfapp #spotifywrapped #netflix #taste #weeklyrecap

4.8Kviews·@currentlyonmyshelf

#lovelanguage #worldcup #shelfapp #netflix

4.5Kviews·@currentlyonmyshelf

im actually so obsessed with it - i used the shelf app btw #shelfapp #mediaconsu

3.9Kviews·@currentlyonmyshelf