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All breakouts
5.2Talking HeadOther hookFinance
Hook
HOME CREDIT
@homecreditvn
1.1M followers · usually 891.2K views a post
Views
4.3M
Likes
742
Comments
6
Shares
80
Why it worked
The video effectively uses a relatable problem (being hot) and offers a clear, attractive solution with tangible benefits (0% interest, quick approval, free installation) presented by relatable characters in a retail setting.
Summary
A man is struggling with the heat and is offered a solution by Home Credit and Dien May Xanh. They promote air conditioners and fans with 0% interest installment plans, quick approval, and free installation.
Structure
- 1Man is hot and uncomfortable.
- 2Man is offered a solution by Home Credit and Dien May Xanh.
- 3Promotion of air conditioners and fans with 0% interest.
- 4Details on installment plans, approval, and installation.
- 5Call to action to purchase with special offers.
Product placement
The video features Home Credit as a financing option for purchasing air conditioners and fans from Dien May Xanh. The promotion highlights 0% interest rates, quick approval, and installment plans.
Original caption
🤝 Cái bắt tay hợp tác xua tan nóng bức. Home Credit và Điện máy XANH mang đến ưu đãi trả góp mát tay khi sắm máy lạnh, quạt điều hòa, tủ lạnh… chỉ từ 0% lãi suất, duyệt nhanh 1 phút và kỳ hạn đến 12 tháng. #HomeCreditVietNam
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