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6.8Talking HeadOther hookFinance
Hook
Có những ngày dù không dễ dàng.
@homecreditvn
1.1M followers · usually 891.2K views a post
Views
5.7M
Likes
2.5K
Comments
29
Shares
174
Why it worked
The video effectively uses emotional storytelling by showcasing family togetherness and the desire to provide for loved ones during Tet. By integrating Home Credit's services as enablers of these aspirations, it creates a positive association and positions the brand as a partner in celebrating meaningful family moments.
Summary
The video shows various family members contributing to make Tet (Lunar New Year) special, highlighting Home Credit's role in enabling these contributions. It emphasizes that shared efforts make Tet invaluable, showcasing different ways Home Credit supports families.
Structure
- 1Family members facing challenges but working for each other.
- 2Purchasing a motorbike for mother.
- 3Saving up for a house.
- 4Buying new clothes and electronics.
- 5Home Credit's role in facilitating these purchases.
- 6
Original caption
Hãy cùng lắng nghe câu chuyện Tết 2026 từ Home Credit để cảm nhận được “Tết Nhà Vô Giá là khi góp cùng nhau” và ấp ôm một mùa xuân với thật nhiều yêu thương bên gia đình bạn nhé! #HomeCreditTet2026 #GopNenTetNhaVoGia
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