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66.6OtherPOV / Skit hook
Hook
PhD supervisors checking in on a writing deadline:
@sallyrooneytunes
17.0K followers · usually 928 views a post
Views
60.3K
Likes
6.3K
Comments
28
Shares
925
Why it worked
The video uses highly relatable, culturally recognizable humor from a popular TV show to poke fun at a common academic pain point, making it easily shareable among students.
Summary
A humorous video using clips from Schitt's Creek to depict the dynamic between PhD supervisors and students regarding writing deadlines. The creator uses the characters' reactions to represent the stress and avoidance associated with academic progress.
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Transcript, structure and on-screen text
3 beats, a 26-word transcript and 3 lines of on-screen text — the parts you need to write your own version.
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Original caption
#phd #academia #university
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