TRIP

@trip.drinks

66.9K followers · usually 3.1K views a post

Views

9.6K

Likes

47

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SoundTikTok sound · original sound - trip.drinks

Promoted product

TRIP

Choose from over 1.2 million hotels in more than 200 countries, 30 million real guest reviews. Book flights to over 5,000 destinations worldwide. 24/7 Customer Service.

9 videos3 creators

Why it worked

The video effectively uses aesthetically pleasing visuals and a relaxed, aspirational lifestyle context to promote the TRIP beverage. The focus on the product's visual appeal and the implied experience of enjoyment and relaxation likely resonated with viewers seeking similar feelings.

Summary

The video showcases cans of TRIP CBD-infused beverages being chilled in a cooler and later displayed on a table with a menu. It then transitions to two glasses of pink cocktails being clinked together in a garden setting, implying a relaxing and social consumption experience.

Structure

1Chilling TRIP cans in a cooler
2TRIP cans on a table with a menu
3Close-up of a TRIP can
4

Original caption

Sounds like time to clock off for the day 🤷🤭🌴 #takeatrip #tripdrinks

More from @trip.drinks

Product placement

TRIP (ACTS - it is a beverage that is consumed, shown being chilled, and presented as a drink option on a menu. Removing it would change the video's focus on refreshment and relaxation.)