WHO'S PICKED UP THEIR

@sarahghirxi

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SoundTikTok sound · original sound - sarahghirxi

Promoted product

Sports Craft

Why it worked

The video taps into the popular "haul" and "unboxing" trend, showcasing a variety of desirable brands and offering a discount code, which encourages viewer engagement and potential purchases.

Summary

The creator unboxes a "My Edition" discovery box from Myer, revealing samples from various brands like Michael Kors, Aesop, Grown Alchemist, and Giorgio Armani. She also shows a coupon for 30% off at Sports Craft, though she's unsure if she's ever shopped there before.

Structure

1Unboxing the "My Edition" box
2Revealing perfume and skincare samples
3Showing a discount coupon for Sports Craft
4Expressing uncertainty about shopping at Sports Craft
5Asking for viewer thoughts

Product placement

Original caption

#myers #myedition discovery box. Are they all the same? What did you get? What are your thoughts? #makeup #fyp #thoughts

More from @sarahghirxi

More breakout videos from this creator.

Myer: A department store where the creator purchased items. It merely appears as the place of purchase and does not affect the video's content if removed. Michael Kors: A brand of perfume sample. It merely appears as a sample the creator received and does not affect the video's content if removed. Aesop: A brand of skincare sample. It merely appears as a sample the creator received and does not affect the video's content if removed. Grown Alchemist: A brand of skincare sample. It merely appears as a sample the creator received and does not affect the video's content if removed. Giorgio Armani: A brand of perfume sample. It merely appears as a sample the creator received and does not affect the video's content if removed. Sports Craft: A retailer offering a discount. The discount is presented as a coupon, and the retailer is mentioned in relation to the discount. If removed, the discount information would be lost.

On-screen text

WHO'S PICKED UP THEIR MY EDITION, UM, THING FROM MYER? UM, THING FROM MYER? THIS IS MY FIRST ONE. I'VE, UM, SEEN IT IN MY, UH, WHAT'S IT CALLED? APP BUT I'VE NEVER ACTUALLY SEEN IT LIKE TO BE PICKED UP. THAT'S IT. I'M SILVER THAT MAKES ANY DIFFERENCE. I DON'T KNOW. IT'S A BUNCH OF SAMPLES. SO WE HAVE MICHAEL KORS, AESOP. IS THAT HOW YOU PRONOUNCE THAT? OH, GROWN HAVE KNOWN THAT WITH ALL THE WRITING. GIORGIO ARMANI. I MIGHT HAVE SOMETHING COMING FROM GIORGIO ARMANI AND THEN, OOH, ENJOY 30% OFF SPORTS CRAFT. NOT SURE IF I'VE EVER PURCHASED ANYTHING FROM SPORTS CRAFT, BUT $30 I SAY 30% OR $30. SO $30 OFF THERE. THAT'S IT. THOUGHTS?

Transcript

Who's picked up their, um, thing from Myer? Um, thing from Myer? This is my first one. I've, um, seen it in my, uh, what's it called? App. But I've never actually seen it like to be picked up. That's it. I'm silver. If that makes any difference. I don't know. It's a bunch of samples. So we have Michael Kors, Aesop. Is that how you pronounce that? Oh, Grown Alchemist should have known that with all the writing. Giorgio Armani. I might have something coming from Giorgio Armani. And then, ooh, enjoy 30% off Sports Craft. Not sure if I've ever purchased anything from Sports Craft, but $30. I say 30% or $30. So $30 off there. That's it. Thoughts?