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8.9Talking HeadProblem Callout hookEducation
Hook
I hate pulling out my phone thinking it's lunch and it's a crisp 9:30am
@_simonbp
14.4K followers · usually 57.7K views a post
Views
429.7K
Likes
60.6K
Comments
130
Shares
5.8K
Why it worked
The video likely resonated with blue-collar workers who experience similar early starts and the relatable disappointment of mistaking the time for lunch. The use of a common, everyday frustration creates an immediate connection with the audience.
Summary
The creator expresses frustration about checking their phone expecting it to be lunchtime, only to realize it's only 9:30 AM. They mention that days feel longer when starting work before most people are awake.
Structure
- 1Checking phone expecting lunch
- 2Realizing it's only 9:30 AM
- 3Commentary on long work days
- 4Call to action for trade content
Call to action
Follow for more blue-collar content and comment “TRADE” if you’re looking to get into the electrical field.
On-screen text
I hate pulling out my phone thinking it's lunch and it's a crisp 9:30am
Transcript
We’ve all had that moment. You check your phone thinking it’s finally lunch time… and it’s only 9:30am. The days feel a lot longer when your alarm goes off before most people are awake. ⚡️ Follow for more blue-collar content and comment “TRADE” if you’re looking to get into the electrical field. #BlueCollar #ConstructionLife #SkilledTrades #ElectricianLife #TradeLife
Original caption
We’ve all had that moment. You check your phone thinking it’s finally lunch time… and it’s only 9:30am. The days feel a lot longer when your alarm goes off before most people are awake. ⚡️ Follow for more blue-collar content and comment “TRADE” if you’re looking to get into the electrical field. #BlueCollar #ConstructionLife #SkilledTrades #ElectricianLife #TradeLife
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