@_simonbp — 4x breakout

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We weren't bad Students

@_simonbp

14.4K followers · usually 57.7K views a post

Views

202.4K

Likes

26.1K

Comments

2.2K

Why it worked

The video resonates with a specific audience by validating the importance and dignity of skilled trades, contrasting it with traditional academic paths. The relatable message and visual of tradespeople at work likely drove engagement.

Summary

The video features tradespeople, including an electrician, walking through a construction site. The on-screen text and narration emphasize that they are not bad students but are built for hands-on work that cannot be learned at a desk, highlighting the value and respect for skilled trades.

Structure

1Introduction of tradespeople in a construction environment
2On-screen text about being built for work, not desk learning
3Narration reinforcing the value of hands-on experience in trades
4Call to action to follow for more blue-collar content

Call to action

Follow for more blue-collar content.

On-screen text

We weren't bad Students We were just built for Work you can't learn at a desk

Transcript

We weren't bad students. We were just built for work you can't learn at a desk. ⚡️ Every trade deserves respect. There’s something rewarding about building, fixing, and creating something real with your own hands. The classroom teaches a lot, but experience on the job teaches lessons you can’t get anywhere else. If you’re proud to work in the trades, this one’s for you. Follow for more blue-collar content. #electrician #bluecollar #skilledtrades #construction #tradespeople

Original caption

We weren’t bad students. We were just built for work you can’t learn at a desk. ⚡️ Every trade deserves respect. There’s something rewarding about building, fixing, and creating something real with your own hands. The classroom teaches a lot, but experience on the job teaches lessons you can’t get anywhere else. If you’re proud to work in the trades, this one’s for you. Follow for more blue-collar content. #electrician #bluecollar #skilledtrades #construction #tradespeople