Okay, I'm going to save you guys money every single time you book a ride.

@gordonly_

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Promoted product

Lyftlyft.com

Lyft is a mobile app used to compare rideshare prices and book trips, helping users save money on travel.

7 videos4 creators

Why it worked

The video provides a highly relatable, low-effort life hack that solves a universal pain point (overpaying for services) while positioning the brand as a smart, logical choice rather than just an advertisement.

Summary

The creator explains a simple money-saving habit of comparing rideshare app prices before booking a trip. He demonstrates how he checks both Lyft and a competitor to ensure he gets the best deal.

Structure

1Hook about saving money on rides
2Explanation of the habit of checking multiple apps
3Visual demonstration of comparing prices
4

Original caption

🔺Comment LYFT and I’ll hook you up🔻 Quick money-saving tip… I realized I was opening the same rideshare app every time out of habit without ever checking if there was a better option. Now I take 10 seconds to compare. Traffic changes. Demand changes. Surge pricing changes. And today, @Lyft ended up being the better deal for me. Most people compare flights, hotels, and groceries… Why not your ride too? Small habit. Easy savings. Comment LYFT and I’ll hook you up! #LyftPartner #Lyft #ridesharing #travel #Lifestyle

More from @gordonly_

Product placement

The creator explicitly mentions and shows the Lyft app interface to compare prices against a competitor.

Call to action

Comment LYFT and I’ll hook you up

On-screen text

Okay, I'm going to save you guys money every single time you book a ride. I started doing this with Lyft recently because I realized I was overpaying I was opening up the same rideshare app out of habit. BEFORE I would just book my default rideshare app and not think twice about it. $75 prices fluctuate constantly depending on Traffic Demand Surge Pricing Promos So now every time I'm running across town traveling heading to lunch meetings or whatever I compare both apps real quick before booking. And honestly Lyft ended up being the better option for me. This sounds simple but barely anybody actually does this. Most people just stay on autopilot. You compare Flights Hotels Groceries why not your ride too? Save your money. Check Lyft

Transcript

Okay, I'm going to save you guys money every single time you book a ride. I started doing this with Lyft recently because I realized I was overpaying. I was opening up the same rideshare app out of habit. Before, I would just book my default rideshare app and not think twice about it. But prices fluctuate constantly depending on traffic, demand, surge pricing, promos, all of it. So now, every time I'm running across town, traveling, heading to lunch, meetings, or whatever, I compare both apps real quick before booking. And honestly, today, Lyft ended up being the better option for me. This sounds simple, but barely anybody actually does this. Most people just stay on autopilot. You compare flights, hotels, groceries, why not your ride too? Save your money. Check Lyft.