Why it worked
The video effectively showcases a relatable and aspirational skincare routine using popular products, appealing to viewers interested in achieving a 'glass skin' look. The creator's clear explanations and demonstration of each step, combined with the visual appeal of the products and the creator's skin, likely drove engagement.
Summary
The creator shares her morning skincare routine, starting with cleansing and exfoliating, followed by moisturizing and SPF application. She highlights specific products like La Roche-Posay cleanser, Alpyn Beauty liquid, SkinCeuticals moisturizer, Tatcha SPF, MAC Strobe Cream, and The Ordinary lip serum to achieve a dewy and protected complexion.