If your skin doesn't look healthy

@jaimesskin

789.5K followers · usually 34.5K views a post

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2.5M

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3.3K

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SoundTikTok sound · original sound - jaimesskin

Promoted product

Laneige Cream Skin

Experience the ultimate 2-in-1 toner and moisturizer for lasting hydration and a dewy glow. Ideal for dry and sensitive skin. Order your skin hero today!

2 videos2 creators

Why it worked

The creator effectively demonstrates the benefits of the products by showing their application and highlighting their lightweight, hydrating properties. The use of relatable skin concerns and the emphasis on K-beauty trends likely resonated with the audience.

Summary

The creator shares her routine for achieving glowy, hydrated skin using Laneige products, specifically the Cream Skin toner and Water Bank cream. She emphasizes the lightweight and non-sticky feel of the products, making them ideal for maintaining skin hydration and barrier health on the go.

Structure

1Problem: unhealthy skin barrier
2Solution: hydration with K-beauty
3Product 1: Laneige Cream Skin
4

Original caption

lightweight, nonsticky, and hydrating … what more could I ask for!? @laneige_us AD #laneige_partner

More from @jaimesskin

Product placement

LANEIGE CREAM SKIN: ACTS - it is a toner and moisturizer that the creator applies to her skin to hydrate it. Removing it would change the video's demonstration. LANEIGE WATER BANK CREAM: ACTS - it is a cream that the creator applies to her skin to provide an extra layer of hydration and strengthen her skin barrier. Removing it would change the video's demonstration.

Call to action

you can shop Laneige at Sephora

On-screen text

LANEIGE CREAM SKIN CERAPEPTIDE TONER & MOISTURIZER TONIQUE & HYDRATANT LANEIGE WATER BANK BLUE HYALURONIC LANEIGE CREAM SKIN CERAPEPTIDE TONER & MOISTURIZER TONIQUE & HYDRATANT

Transcript

If your skin doesn't look healthy, your skin barrier might be the reason why. Keeping your skin hydrated with the right products is what's going to give you that glowy, radiant finish. Which is why I love K-beauty brands like Laneige. They just do hydration right. One thing I always look for is hydration and lightweight layers rather than heavy products. This is the Laneige Cream Skin, milky toner, hybrid. It's a cream toner hybrid, so it hydrates like a moisturizer but has that weightless feel of a toner. It leaves my skin feeling bouncy, dewy, hydrated without feeling sticky. And this new travel size mist lives in all of my bags, so I'm keeping up with my routine wherever I am. And I use the Water Bank cream. It gives me an extra layer of hydration while strengthening my skin barrier. So these are my go-to for glowy hydration that doesn't feel heavy. And if you're looking to level up your barrier care, you can shop Laneige at Sephora.