summer hair inspo!

@arceliavirrueta

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1.8M

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86.9K

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SoundTikTok sound · Do You Mind (Remix)

Promoted product

CURLSMITH BOUNCY STRENGTH VOLUME FOAM

Lightweight protein-enriched styler that provides soft hold and volume while enhancing your natural hair texture.

Why it worked

The video provides a visually appealing and easy-to-follow hairstyle tutorial, tapping into the popular 'summer hair' trend. The use of a specific, identifiable product integrated naturally into the routine makes it relatable and aspirational for viewers seeking similar results.

Summary

The creator demonstrates a summer hairstyle tutorial, focusing on braiding sections of hair and applying hair products for volume and hold. The video showcases the use of Curlsmith Bouncy Strength Volume Foam to achieve the desired look.

Structure

1Sectioning hair for braids
2Braiding front sections
3Applying hair products
4Finishing the hairstyle

Original caption

gonna be living in this hairstyle all summer im OBSESSED 💖💖 #hairstyletutorial #summerhair #summerhairstyles #curlyhairstyles #hairtutorial

More from @arceliavirrueta

Product placement

CURLSMITH BOUNCY STRENGTH VOLUME FOAM: It is a hair product that is applied to the hair to add volume and bounce. It ACTS as a styling product. Removing it would change the outcome of the hairstyle. CURLSMITH: The brand name of the hair product. It merely APPEARS on the product packaging. Removing it would not change what happens in the video.

On-screen text

summer hair inspo! hair tutorial

Transcript

Do you mind if I take you home tonight? Do you mind if I take you home with me? When no one can see? So don't be shy Baby, baby Do you mind if I take you home tonight? Baby, baby Do you mind if I take you home with me? When no one can see? So don't be shy Baby, baby