No more sad lunches.

@bobbiebeaut

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Selling · Other Product

Wonderseen in 3 videos →https://www.wonder.com/ ↗

Why it worked

The video uses a relatable 'pain point' (sad desk lunches) and positions the product as an aspirational, convenient solution, making the ad feel like a lifestyle vlog.

Summary

A WFH mom demonstrates how she uses the Wonder food delivery service to avoid eating unappealing homemade lunches. She highlights the convenience, health benefits, and current promotional offer of the service.

Structure

1Identify the problem of boring home lunches
2Show the process of ordering from Wonder
3Show the food being delivered and eaten
4Highlight the benefits of the service
5Provide the promotional discount code

Product placement

The Wonder food delivery app and the food ordered through it are the central focus of the video.

Call to action

Use code BOBBIE976 for 30% off your first THREE orders

Original caption

Use code BOBBIE976 for 30% off your first THREE orders! @Wonder As a wfh mom, I need meals that are convenient, tasty, and actually keep me on track with my body goals. Today’s lunch came from Wonder and it was exactly the workday upgrade I needed.. because who’s about to eat a sad PBJ? Not I. Plus: $0 delivery fees Delivered straight to your home or office 30% off your first 3 orders Thank me later, and remember… No more sad lunches. #ad #wonderpartner #wonder

More from @bobbiebeaut

Their other posts in the index, biggest breakout first.

On-screen text

No More Sad Lunches a short film about Wonder Want to save on every order? Build-Your-Own Bowl $0 Delivery Fees Delivered straight to your home or office 30% off your first three orders

Transcript

No more sad lunches. A short film about Wonder. I can't do it anymore. I can't do it. Today, I'm taking a break from the sad desk lunch. Let's get out of the house. I'm a WFH mom, I need meals that are convenient, tasty, and healthy. Because I'm still very much working on getting this body together. And look at this salad. Fresh ingredients, tons of flavor, and way better than anything I was about to throw together at home. Here, boo. Take a bite. Mmhmm. Good, right? Plus, Wonder can deliver all your cravings straight to your door with $0 delivery fees. And right now, you can get 30% off your first three orders. That's a deal that can't be beat. And I promise with Wonder, you'll never have a sad lunch ever again.