Grace

@cratecollectiv

2.3K followers · usually 1.5K views a post

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Selling · SaaS › Other SaaS

Crateseen in 8 videos →cratecollective.co ↗

Why it worked

The video uses a native mention strategy by showcasing user reviews of music albums, a topic that resonates with music enthusiasts. The app "Crate" is subtly introduced at the end as a platform for these activities, leveraging the audience's interest in music discovery and discussion.

Summary

This TikTok post showcases user reviews for various music albums, interspersed with images of album art and artists. The final slide reveals the app "Crate," described as "The Social Record Shelf," suggesting it's a platform for users to rate, review, and collect music.

Structure

1Review of Grace
2Review of Sweet Boy
3Review of Drukqs
4Review of Voodoo
5Review of Die Lit
6Introduction to Crate app

Product placement

Original caption

#albumreviews #letterboxd #undergroundmusic #audiophile #musictok

More from @cratecollectiv

Their other posts in the index, biggest breakout first.

The app "Crate" is revealed on the final slide, with its name, description ("The Social Record Shelf"), and an "Open" button visible. The creator's bio link also points to the app's website.

On-screen text

Grace Jeff Buckley ★★★★☆ ♡ i iBAnn 2d ago It's like getting shot 50 times Sweet Boy Malcolm Todd ★★★★☆ ♡ vikrom 6d ago wow. this is just banger after banger after banger. first proper album released and it is nothing short of incredibly. so many hits in just one project which are mostly upbeat and catchy songs, hard not to sing along with them TRACK NOTES #1 Earrings it is INSANE how this is the first song on the album. recently it's blown up even more and for good measure. what i like about it is that it goes straight into the song, no messing Drukqs Aphex Twin ★★★★★ ♡ Fij_21 4d ago The type of shit a mosquito would hum into my ears at 3am while I'm trying to sleep (Beethovens 10th symphony) Voodoo D'Angelo ★★★★☆ Arsmiiii It was so boring Die Lit Playboi Carti ★★☆☆☆ Arsmiiii Boring kaan Profile Reviews Crates Followers 253 Following 198 @kaan #1 I made this app TOP 4 Crate. The Social Record Shelf Open