The video effectively uses a "day in the life" format to showcase a relatable career path in construction, integrating product placements naturally within the daily routine. The creator's personal narrative and the visual appeal of the construction environment likely resonated with viewers interested in career vlogs and lifestyle content.
Summary
The video follows a 21-year-old CM student working in the construction industry. It shows her "day in the life," including a site walk with colleagues from Balfour Beatty, lunch, and interactions with city inspectors and school district officials. The creator also highlights her Bloom sparkling energy drink and work attire.
Structure
1Morning routine and energy drink
2Arriving at the construction site
3Site walk and project discussion
Original caption
day in my life as a 21 year old in the construction industry 🌷. @Bloom Nutrition made it on-site today!🍓 Site walk &’ lunch with collegues at Balfour Beatty! As a CM student and Project Coordinator, site walks are so informative and interesting seeing different phases of construction 👷🏽♀️. #giftedbybloom #bloomenergy #construction #dayinmylife #cometoworkwithme
More from @eeduhth
More breakout videos from this creator.
4Lunch and networking
5Meeting with officials
6End of the day
Product placement
Bloom sparkling energy: ACTS - it is consumed by the creator and shown as a source of energy. Removing it would change the narrative of the video. Balfour Beatty: ACTS - it is the company the creator works for and is shown on their work attire and vehicles. Removing it would change the context of the creator's day. Crocs: ACTS - they are worn by the creator and shown as an alternative to work boots. Removing them would change the visual narrative. Dr Pepper Zero Sugar: APPEARS - a box is visible in the trunk of the car. Removing it would not change what happens in the video.
On-screen text
day in my life
as a 21 year old CM student working
in the construction industry
🌷
10:30AM
Get these booties on
Love my boots, they're a safety
requirement
Balfour Beatty
Site walk / lunch with
Balfour Beatty
Whittier Performing Arts Project!
Meet with Senior Project Manager
& Project Management team
Meet with Senior Project Manager
& Project Management team
Site Tour
See different areas of the project structural
and temporary formwork reinforced with vertical rebar
(back of stage)
Discussing the layout of columns for
outdoor overhead
Met with City Inspectors and school
district officials
Lunch & networking 🍴
Lunch & networking 🍴
Balfour Beatty
Balfour Beatty
My bloom energy everywhere I go 🍓
My bloom energy everywhere I go 🍓
Take care! 🫶