BUILD A TRAVEL NOTEBOOK WITH ME

@cloth_and_paper

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SoundTikTok sound · original sound - cloth_and_paper

Promoted product

Cloth & Paper Travel Notebook

Why it worked

The video taps into the popular "plan with me" and "build a notebook" trend, offering a visually satisfying and aspirational glimpse into personalized organization. The aesthetic appeal and the curated selection of planner supplies from a known brand likely resonated with the target audience.

Summary

The video shows the process of building a travel notebook using various planner inserts and accessories from the brand Cloth & Paper. The creator assembles the notebook, showcasing different components like stickers, calendars, and a pen, before closing and securing it.

Structure

1Opening the travel notebook cover
2Adding stickers and calendar inserts
3Adding other planner pages
4Adding a pen
5

Original caption

We're saying goodbye to June and welcoming July! June was a big month at Cloth & Paper, and we'd love to hear what you picked up! Did you grab our 2027 Dated Inserts, the June Intention Box, the Act of Keeping Clear Travel Notebook Cover, or something else? Leave a comment below and let us know what became part of your planning journey this month! 🖤 . . . planner community new stationery luxury stationery planning organization #clothandpaper #clothandpapertrail

More from @cloth_and_paper

Product placement

Cloth & Paper: ACTS - sells planner essentials, office supplies, and subscription boxes. Removing it would change the video's purpose. The video shows their products being assembled into a travel notebook.