BUILD A TRAVEL NOTEBOOK WITH ME

@cloth_and_paper

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Promoted product

Cloth & Paper Travel Notebook

Why it worked

The video taps into the popular "plan with me" and "build a notebook" trend, offering a visually satisfying and aspirational glimpse into personalized organization. The aesthetic appeal and the curated selection of planner supplies from a known brand likely resonated with the target audience.

Summary

The video shows the process of building a travel notebook using various planner inserts and accessories from the brand Cloth & Paper. The creator assembles the notebook, showcasing different components like stickers, calendars, and a pen, before closing and securing it.

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Transcript, structure and on-screen text

5 beats and 3 lines of on-screen text — the parts you need to write your own version.

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Original caption

We're saying goodbye to June and welcoming July! June was a big month at Cloth & Paper, and we'd love to hear what you picked up! Did you grab our 2027 Dated Inserts, the June Intention Box, the Act of Keeping Clear Travel Notebook Cover, or something else? Leave a comment below and let us know what became part of your planning journey this month! 🖤 . . . planner community new stationery luxury stationery planning organization #clothandpaper #clothandpapertrail