Let me change the story of how I RUINED the 4th of July

@btan.rocks

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Selling · Other Product

b.tanseen in 4 videos →https://btan.rocks ↗

Why it worked

The video combines a relatable personal story with a product demonstration, using humor and a clear 'before and after' to showcase the product's effectiveness. The creator's engaging personality and the unexpected twist in the story likely contributed to its shareability.

Summary

The creator shares a humorous story about how a self-tanning product from b.tan helped her achieve a tan despite cloudy weather, contrasting it with a childhood mishap involving potato chips. She highlights the product's benefits like being clear, rinse-free, and containing skincare ingredients.

Structure

1Introduction to the story and product
2Explaining the need for self-tanner due to weather
3Demonstrating the b.tan self-tanner and mitt
4Recounting a childhood 4th of July accident
5Showing the results of the self-tan
6

Original caption

4th of july story time 🎆 while @imgabriellahall preps for the long wknd ✨ #4thofjuly #selftan #selftanning #storytime

More from @btan.rocks

Their other posts in the index, biggest breakout first.

Highlighting product benefits and final recommendation

Product placement

b.tan (self-tanning product): ACTS - the creator uses it to apply self-tan to her skin, resulting in a tanned appearance. Removing it would change the video's outcome. b.tan (brand logo on bottle): APPEARS - it's a logo on the product packaging. Removing it would not change what happens in the video.

On-screen text

the story of how I RUINED the 4th of July no smell - clear gel - rinse free - transfer proof - great for on the go - vitamin C & hyaluronic acid for glowy skin before: after:

Transcript

Let me change the story of how I RUINED the 4th of July. And we're self-tanning today because it's cloudy outside. How am I supposed to get a tan without it? Of course, with b.tan. Let me show you. This tanning mitt is so soft. Oh my goodness, it feels great. And this is a clear tanning gel. How cool? And it's not sticky and doesn't smell gross. Okay. Now back to my chin story. Okay, so I'm six years old and it's the 4th of July and all of a sudden you bust your channel. Yep. And I'm watching my TV show and all of a sudden I'm getting a little snacky, right? I'm sitting on a slippery leather couch with a bowl of potato chips in front of me and I fall and hit the corner of the table. Ow. And now it's gushing and my parents want to know how potato chips just caused this. Unfortunately, we had to cancel the plans for that day and taking me straight to the ER. Brief pause by let this tan develop. I let it sit for about five or six hours. I'll be back and boom. Now I have the best glow and tan ever. It looks like I was out in the sun all day long. Before and after. Love using b.tan because it has skin care in it, so my skin is never dry and the tan literally looks perfect. You literally won't ever see me eating potato chips on the 4th of July ever again. But you will see me using b.tan. You've got to give it a try. What do you think?