Baru launching udah langsung habiss!

@freshcareidn

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SoundTikTok sound · Launching

Promoted product

FreshCare

5 videos

Why it worked

The video leverages the 'scarcity' principle by highlighting that the product sold out quickly, creating a sense of urgency and exclusivity for the upcoming online launch.

Summary

The creator discusses the high demand for a new FreshCare product that sold out at a trade show. He then teases the product's upcoming launch on TikTok Shop and demonstrates its features to build anticipation.

Structure

1Highlighting the product sold out at the event
2Expressing personal disappointment
3Announcing the upcoming TikTok Shop launch
4Teasing the product scent and features
5Call to action to follow the account

Product placement

Original caption

Baru juga launching di PRJ, udah langsung abiss lohhh😱😭 Tapi tenang aja, buat yang kemarin ga kebagian, pantengin terus akun official FreshCare karena bentar lagi produknya bakal ada di TikTokShop nihh!!🥳 Siapa yang udah ga sabar?? 🙌🏻 #freshcarepilihanku #launching #newproduct #telon #prj

More from @freshcareidn

Call to action

Pantengin live dan etalasenya FreshCare!

On-screen text

Baru Launching Udah Langsung Habisss! Barang Habis! FreshCare Double Inhaler Pantengin Live dan Etalasenya FreshCare!

Transcript

Baru launching udah langsung habiss! Padahal aku pengen banget. Aku sampai ke sana, tapi habis. Ya ampun, aku pengen banget. Ini FreshCare telon. Tuh kan guys, siapa yang excited ke boothnya FreshCare di PRJ? Eh, tapi malah kehabisan produk barunya FreshCare. Tapi tenang aja, produk barunya bakal launching di TikTok Shop bentar lagi nih. Nih ya, gua spill sedikit biar kalian tuh makin penasaran. Tuh. Pokoknya wanginya tuh bikin flashback ke masa-masa bayi. Terus ini juga bisa dipakai inhaler tuh. Udah deh, mending kalian pantengin live dan etalasenya FreshCare daripada kalian nyesel kehabisan produknya lagi.