Buying IKEA meatballs with a dumbphone 😂

@lagomphone

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SoundTikTok sound · Bazooka

Promoted product

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6 videos

Why it worked

The video leverages a humorous and unexpected juxtaposition of a modern convenience (buying IKEA meatballs) with an outdated technology (a dumbphone), creating a novel and relatable scenario that sparks curiosity and amusement.

Summary

The video shows a person buying IKEA meatballs using a "dumbphone" (a basic feature phone) to make a payment via the Swish app. The transaction is successfully completed, and the person receives their meatballs.

Structure

1Ordering IKEA meatballs on the kiosk.
2Using a dumbphone to pay via Swish.
3Payment verification and success.
4

Original caption

Is this peak life?

More from @lagomphone

Product placement

IKEA (food): Appears as the place where the meatballs are bought. Removing it would change the context of the purchase. It is incidental. Swish (payment app): Appears on the screen of the dumbphone and on the kiosk as a payment method. It is used to complete the transaction. Removing it would prevent the purchase. It acts. Lagom Phone (dumbphone): Appears on screen and is used to make the payment. Removing it would prevent the purchase. It acts.

On-screen text

Buying IKEA meatballs with a dumbphone 😂 85.00 SEK 85.00 SEK 19.00 SEK Cold dishes Cart Cancel transaction Help 2 Item(s) 170,00 SEK Please scan your Swish barcode LAGOM Taste and Quality IKEA of Sweden

Transcript

Rest in peace my granny she got hit by a car Yeah I think about it every time I hit the hook Kaboom