Literally everything you need btw.

@lagomphone

16.4K followers · usually 22.0K views a post

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SoundTikTok sound · fragrant

Promoted product

Lagom Phonelagomphone.se

Trött på distraktioner? Lagom Phone blockerar sociala medier men behåller BankID, Swish & allt som faktiskt spelar roll. Fri frakt i Sverige.

6 videos

Why it worked

The video appeals to a desire for digital minimalism by presenting a phone that consolidates essential functions, reducing reliance on feature-heavy smartphones. The aesthetic presentation and the curated selection of apps suggest a deliberate lifestyle choice, resonating with audiences seeking to disconnect.

Summary

The video showcases a minimalist phone, the Lagom Phone, displaying various apps like Swish, Waze, Duolingo, BankID, Spotify, WhatsApp, and Bible. It also briefly shows other items like a book, glasses, a camera, and earphones, implying these are the only other essentials needed.

Structure

1Introduction of the Lagom Phone
2Display of various essential apps on the phone
3Showcase of other essential items (book, camera, etc.)

Original caption

Name a better combination! #Edc #whatisinmybag #OOTD

More from @lagomphone

Product placement

Lagom Phone: ACTS - it is the device shown and operated, displaying apps and playing music. Removing it would change what happens in the video. Atomic Habits: APPEARS - it is a book shown on screen. Removing it would not change what happens in the video. Kodak: APPEARS - it is a camera shown on screen. Removing it would not change what happens in the video. Swish: ACTS - it is an app shown on the phone, likely for payments. Removing it would not change what happens in the video. Waze: ACTS - it is an app shown on the phone, likely for navigation. Removing it would not change what happens in the video. Duolingo: ACTS - it is an app shown on the phone, likely for language learning. Removing it would not change what happens in the video. BankID: ACTS - it is an app shown on the phone, likely for identification. Removing it would not change what happens in the video. Spotify: ACTS - it is an app shown on the phone, likely for music streaming. Removing it would not change what happens in the video. WhatsApp: ACTS - it is an app shown on the phone, likely for messaging. Removing it would not change what happens in the video. Bible: ACTS - it is an app shown on the phone, likely for reading scripture. Removing it would not change what happens in the video.